Development of 9 New Cultural Products Expands Authentic Travel Opportunity in Greater Tokyo Region

Deeper Japan increases scope of products offered with expansion in Tokyo and Odawara, including a private Noh Theater masterclass and an immersive katana forge observation in a historic samurai town.

Deeper Japan, a service operated by Deeper Travel Co., Ltd that provides online reservations for traditional cultural experiences for inbound visitors to Japan, works in direct collaboration with artisans, artists, and nature guides from areas all across Japan. The release of 9 new cultural experiences in Tokyo and Odawara expands Deeper Japan's range of products offered, as well as increases opportunities for travelers to connect with authentic Japanese culture in a wider variety of regions.

By uncovering hidden local traditions and transforming them into high-quality, value-added experiences, Deeper Japan’s business model not only makes these offerings accessible to inbound travelers but also encourages them to explore a wider range of areas and extend their stays due to the creation of high-quality, value-added cultural products.

Tokyo, the capital of Japan and the country’s center of modern culture, brought in nearly 20 million inbound travelers in 2023 alone. Odawara, a historic oceanside city filled with lingering samurai culture and a reconstructed castle, lies just a short 40-minute trip from Tokyo Station and is an accessible destination for visitors to reach when exploring regions outside of central Tokyo, such as Hakone, Nagoya, or Kyoto.

The Latest Cultural Experiences Launched

**Enter the Private Residences of Professional Noh Performers**
An ancient art with interdisciplinary connections to countless artforms, such as traditional masks, religious rituals, and kimono textiles, Noh Theater is both captivating and beguiling. Join professional Noh performers at this private training residence and immerse into a comprehensive masterclass on the spirit of Noh.

**Craft a Katana Knife Forged by Samurai Spirit**
Crafting a katana sword requires incredible expires and an abundance of time, often taking up to 6 months to finish just a single sword. Yet in this masterclass, enjoy the rare chance to make a small knife using the same tamahagane metal as a real katana sword under the instruction of one of Japan’s 150 remaining sword masters.

**Construct a Coaster using Edo Kumiko Woodworking**
Using pliable yet durable Akita cedar and Kiso cypress wood paired with Edo Kumiko woodworking techniques, create intricate designs affixed without the use of nails under the careful guidance of a master artisan. Experience the delicate beauty of this traditional woodworking craft, which is featured on shoji sliding doors, furniture, and in classical architecture.

Facing the Future:

Beyond expanding the range of cultural experiences and masterclasses offered in Japan, including the latest round of development in Tokyo and Odawara, Deeper Travel currently is planning operation advancement into overseas markets, with an initial focus on Europe and other East Asian countries.

By implementing the current business model of Deeper Japan, which emphasizes bridging language and cultural differences to deliver enriching travel experiences, high-quality, value-added travel infrastructure can be created in new locations and offer a wider audience a broader range of cultural products.

About Deeper Japan

Deeper Japan is a brand operated by Deeper Travel Co., Ltd that allows visitors to Japan to seamlessly book traditional cultural experiences that are otherwise difficult to access. By carefully selecting high-quality cultural and immersive natural experiences, and directly collaborating with skilled craftsmen and artists at the forefront, Deeper Japan promotes mutual understanding between different cultures through travel and actively preserves tradition and diversity.

Focus is primarily given to small groups of guests, providing an opportunity for deeper interaction between craftsmen and guests rather than large-scale, superficial experiences. Additionally, certified interpreter guides are employed to ensure interpretation in the guests' native languages whenever possible. Approximately 80 percent of Deeper Japan's clientele comprises independent travelers from Europe, the United States, and Australia.

Through partnerships with non-profit organizations, collaborations with NGOs, and alliances with local governments and tourist associations, Deeper Japan assists in supporting regional economic development and the conservation of cultural heritage.

Development of 9 New Cultural Products Expands Authentic Travel Opportunity in Greater Tokyo Region

The Latest Cultural Experiences Launched

Facing the Future:

About Deeper Japan

Company Information